Social media has been called as:
…the greatest thing since sliced bread;
…the upcoming marketing wonder…
Social networking and media is a hot area that has garnered huge interest from all corners. Mainly, this can be attributed to the result oriented approach. When I say social media traffic, people seem to get enthused, sit up and take a notice of it. This is the power of social media, so one should not miss out the opportunity to meet up with it in the best way possible. (Check out to know more about website traffic sources)
To be honest, it doesn’t truly matter what you think about social media.
Really, you don’t have much choice if your competitors and your customers are there, do you?
I can see well that there is a mad rush for social media utilization.
As we know, some of the social media websites are created with an intention to cater to personal needs, however, these sites have also grown up to become a huge contributor in the business front as well.
Social media is vital to your website as breathing is to living.
Find, Master, Automate
Before we dive into the mysteries of how to drive traffic from social media, there are a few quick tips to follow:
Start with one platform.
Social media is the specific example of Pareto principal at work, which is roughly 80% of the effects come from 20% of the causes.
Not to spread yourself too thin, that is my advice.
- Find and stick with the one social media platform that your target audience seems to favor.
- Learn about the ins and outs of that social media platform.
- Master all of the traffic generation’s nuances.
- Figure out how to put most of this platform on autopilot.
- Then, move on to the next one.
How to figure out which one to start with
Here, there are two options for you:
1. Use Google Analytics data
If you have already drive social media traffic big enough to analyze some stats, then let’s get started here.
Go to your Google Analytics (GA) dashboard and look up your referral traffic. Google Analytics can track the impact of your social media traffic on your website, going beyond clicks, retweets and other metrics as well. (Check out how Google woks)
Define which social media platform drives traffic the most and converts the best.
Then, you can focus on that one.
2. Use competitor’s data
You are a newbie to social media or blogging in general, aren’t you?
It’s not the big problem because you can see where your competitors get most of their traffic from.
That might be a great indicator of where your potential audience might be hanging out.
Collecting this type of data through Alexa.com seems to be the easiest way.
Now, you can see where your competitor’s social media traffic comes from easily, just search for any competitor’s site you want then go under “Clickstream”.
Let’s Go Social Now
Let’s take a look at some of the top free social media, which provides you the much needed result in driving more traffic towards your site.
Following, I have outlined some of the biggest dogs among scads of social media traffic sources for you:
How To Get More Twitter Followers The Right Way
Tweet Adder: How to Get More Followers on Twitter Faster
Why Twitter Shut Down Your Account and How to Avoid It
Pinterest Traffic: How to Use Pinterest Comprehensive Guide
What Is Next?
Well, social media never stands still, that’s needless to say.
So, there’re always more new things to discover about this important traffic generation source.
Now, it’s time to sign up for free updates from Business Review Center to stay on top of it and ahead of your competition!
You can check out my e-book for SEO to understand deeply about SEO, and how social media sources affect SEO.